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Custom
Denim

That jacket had a whole life before it got to you. We find it, then build your story into the patches and the placement. Yours is the second life it gets.

Product
Art
Price
From $750Three patches, jacket included
To start
$250Credited to the piece
Edition
One of one
Garment
Vintage, sourced by us

Price by patches

The story sets the number
03
$750
Three patches. The base, jacket included.
06
$1,050
Six patches.
10
$1,450
Ten patches.
+1
$100
Each patch after the third.

The process

Six steps
01
Tell the story
A free fifteen minute call. What the jacket is for, who it is about, what the moments are. Nothing is drawn yet.
02
Put $250 down
The deposit starts the work and is credited to the piece. It buys the design: the conversation, the placement and the drawing.
03
We find the jacket
We source and buy the vintage jacket ourselves. That cost is inside the price. No second invoice for the garment.
04
You approve the drawing
You see the patches and where every one of them sits before a needle touches anything. Nothing gets stitched on a maybe.
05
It gets built
Made with Crane's Eye View. The story goes into the patches and the placement. That is what makes it yours and not a template.
06
One of one, to you
There is no second copy. The jacket had a life before you and now it carries yours.
Start your story$250 · credited to the piece Free 15 minute call

FAQ

Custom denim

How much does a custom embroidered denim jacket cost?

Every jacket starts at $750 all in with three patches. That includes sourcing and buying the vintage jacket. Six patches is $1,050. Ten patches is $1,450. Each patch after the third is $100. A $250 deposit starts the work and is credited to the piece.

How do I get a one of one jacket made?

It starts with a free fifteen minute call about the story you want on it. A $250 deposit opens the design. We source the vintage jacket. You approve a drawing before anything is stitched.

Do I have to supply my own jacket?

No. We find and buy the vintage jacket. That is inside the price. If you have a specific piece you want used, bring it up on the call.

Why is it priced by the number of patches?

Because the patches are the story. A jacket carrying three moments is a different piece of work from one carrying ten. The price follows the work, not a flat guess.

What does the $250 deposit cover?

The design: the conversation about your story, the placement, and the drawing you approve before any stitching. It is credited toward the finished piece. It is not an extra fee on top.

Who makes the jackets?

Crane's Eye View, a collaboration out of Austin. Random Storytelling handles the story and the design. The embroidery is done by hand.